See Now, Buy Now' may work for Burberry, but how about for smaller brands?
A yellow Vintage check car coat with a reversible gabardine inner and cropped tailored chinos. A pair of smoo… | Plaid coat street style, Fashion, Coat street style
How the see-now-buy-now trend is changing the face of the fashion industry | South China Morning Post
See Now, Buy Now' Is Really, Actually Working for Burberry - Fashionista
See Now Buy Now | Fashionbi
Burberry See-Now Buy-Now Show: Shoppers Flock to Stores – The Hollywood Reporter
Christopher Bailey Readies Burberry for a See-Now-Buy-Now Future – WWD
Watch Burberry's First See Now, Buy Now Collection Live
You Can See A Bit of Burberry's First “See Now, Buy Now” Collection Early
How Burberry is Operationalising 'See Now, Buy Now' | Intelligence | BoF
Edie Campbell Fronts Burberry's First See Now, Buy Now Campaign | Tartan fashion, Fashion, Editorial fashion
Luxury Daily
Inside Burberry's September show Mini Program and our OMNI approach | Wiredcraft
Burberry launches see-now, buy-now collection on social media - Inside Retail
For Burberry, 'See Now, Buy Now' Seems to Be Working - Fashionista
Christopher Bailey Begins Burberry's Buy-Now-Wear-Now Revolution | Vogue